One by one, social platforms are moving away from chronological timelines. Facebook made the move a long time ago, but more recently similar announcements from both Twitter and Instagram, have made the web react. People were quick …
One by one, social platforms are moving away from chronological timelines. Facebook made the move a long time ago, but more recently similar announcements from both Twitter and Instagram, have made the web react. People were quick …
Social media platforms are now at an age where they need to evolve. They need to do so for their users, for their publisher and advertisers, and for themselves. Chronological timelines, for example, can no longer …
Social media and the campaigns that drive brand success, are nothing without the people who make things happen! Each week we profile one innovative industry executive and get them to answer 12 questions. Then, we share their …
When it comes to social media, according to marketing guru Jay Baer, "the end goal is action, not eyeballs." If you can get lots of people to view, consume and enjoy your content, great! But the …
Coming up with the next big thing in social media isn't a easy quest. And even when something new comes out, keeping the platform alive can be even harder. Meerkat was the first live video mobile …
All major social platforms have been working on ways to facilitate communication between businesses and customers and the ability to conduct customer service. Obvious examples are Facebook's support to customer service messages through its Messenger app, or Twitter's …
Social media and the campaigns that drive brand success, are nothing without the people who make things happen! Each week we profile one innovative industry executive and get them to answer 12 questions. Then, we share their insight …
I love pancakes. As much as I love change. Especially when it's good stuff being added to platforms I already love. So I, for one, saw the global launch of Facebook Reactions as one of …
Reactions are finally here for everyone. And while most users agree that they are good news, some marketers have already voiced their "concern" over a "new metric." While I'm sure there could be an endless discussion …
Twitter is not doing well. It's not me saying it, you can read it everywhere. Yet, Twitter can still beat Facebook. It is actually growing faster than the blue giant in Japan. There are no …
Social media and the campaigns that drive brand success, are nothing without the people who make things happen! Each week we profile one innovative industry executive and get them to answer 12 questions. Then, we share their insight …
It's hard to believe, but in only ten years social media have become major parts of our lives. They have brought massive changes to how we communicate, how we work, how we vote, but also to how …
While Facebook is getting bigger and bigger, also pulling up Instagram with it, Twitter is not doing so well. Once dubbed "the new Facebook", Twitter isn't seeing a bright future at the moment, because it simply …
Many man-hours could be saved if brands, companies and social media marketers were not reluctant to address their audience on social media the way they too would want to be addressed. But, alas, we can't have …
Social media and the campaigns that drive brand success, are nothing without the people who make things happen! Each week we profile one innovative industry executive and get them to answer 12 questions. Then, we share their insight with …
Mixed. Not catastrophic, but not fantastic either. That's how you can best describe Twitter's performance in Q4 2015. Also Read: 10 Facts To Show Facebook Is An Unstoppable Success Story Do you want the good news or …
Many years from now, the new generation of social media marketers will read about this week during history class. Because this was the week when it finally happened: Instagram introduced multiple account support and the …
Social media and the campaigns that drive brand success, are nothing without the people who make things happen! Each week we profile one innovative industry executive and get them to answer 12 questions. Then, we share their insight with …