Please welcome this week’s 12 Questions Expert Spotlight guest, Social Media Specialist at Informa, Lorenzo Mitil!
Your customers spend most of their time on social media, especially millennials and rising generations of young shoppers, making it the place where you need to spend your ad dollars.
Facebook launched a dating service within its platform, and while it looks like the platform is coming full circle and staying true to its vision to connect the world, it might not actually be a …
With more and more social networks coming under intense scrutiny for their role in the global state of affairs, there's one social network that stands out as a safe haven - that's Pinterest.With more and …
If there were a subscription fee on Facebook, YouTube, Pinterest, or Google Maps, how much would people be willing to pay? A recent study from McGuffin has the answers.
Facebook Messenger, is currently one of the most widely-used instant messaging applications, and since Facebook opened it up to businesses, it has become another place for them to reach potential customers.
Here's how WhatsApp works and how you can include it in your business communication and marketing strategies.
If you've ever considered using Instagram Stories for business, now's the time. Here's how to make the most out of your Instagram Stories strategy.
Instagram Nametags are an easy-to-use feature that can help businesses promote themselves. Here are some practical examples of how they work, and how you can include them in your marketing activities.
Welcome to this week's top social media stories! Facebook changes media aspect ratios again, Bud Light is still looking for aliens and Greenpeace surfs on the #FaceApp trend.
When Bud Light jumped on the Area 51 trending topic, they failed to understand the new reality of social media marketing: people do not care anymore. Here is the deal. Some guy thought it was a …
Companies that sell luxury goods or provide expensive services need to target a particular audience segment that can afford them. In the following post, we'll show you how to use Facebook ads to target affluent …
Please welcome this week’s 12 Questions Expert Spotlight guest, Co-Founder at Vamp, Aaron Brooks.
Please welcome this week’s 12 Questions Expert Spotlight guest, UK General Manager at Tribe, Lisa Targett.
Your Facebook product feed doesn't have to be an automatically generated XML file. You can also create (and manage) it using Google Sheets. Here's how!
In this tutorial we look at Facebook Collaborative Ads, what they are, how they work, and how you can get started with them.
For most social media managers, analytics is a ‘magic box’ which gives them presentation-ready reports, but truth be told, not a single report alone has ever transformed a business.
Please welcome this week’s 12 Questions Expert Spotlight guest, Punch Communications' Head of Social Media, Bryn Foweather.
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