After stealing the show in Volkswagen's popular Tiguan TV campaign, the Kong-style gorilla balloon is now inviting you on a wacky Instagram scavenger hunt. Can you #RuleTheRoad?It's called "Rule the Road" and it's a game …
Converse shows it really gets marketing for Millennials as the brand launches a series of 32 branded GIFs for fans to share across social media.Why spend your budget on buying media, when you could use it to …
A brilliant article by Lara Eastburn, written a couple of years back, explained why senior members of our society should be part of our online communities as well. It was there, when we were first acquainted with Vodafone's …
Facebook Live videos aren't always very entertaining. But a sports retailer in Canada, has found a way to make it fun and very engaging.Live broadcasting is a big thing of 2017. However, sometimes it's hard for brands to produce …
Welcome to the latest edition of this week's top social media trends! Facebook will let us go Live from our computers, Instagram is bringing ads to Stories and the Ford Mustang went on Tinder!There are …
Tinder is a great social app. It has changed the world of dating in many ways. But it has never been seen as a great marketing platform. Until Ford Europe launched its Ford Mustang campaign and …
Welcome to the latest edition of this week's top social media trends! It's only week 1 of 2017 and there are already been so many exciting new things to talk about! But if there is …
On January 4, KFC will launch the first-ever football video game on Instagram. Called "Kentucky Fried Football Challenge," the game will come just in time for the college championship game on January 11, and the NFL kicking …
What if you could fast forward any video you watch online? Whether it's on YouTube, Facebook or even Netflix? This is what MINI offers you, to be able to accelerate videos the same way you could accelerate your Mini …
Chatbots have only been around for a short time, and we are already starting to see campaigns that use them to create more engagement with fans. However, it's not often that we see a bot …
Old forgotten movies are often lost forever. Unless a brilliant modern marketing campaign can bring them back to life.This year, the Toronto Silent Film Festival was dedicated to long-forgotten movies that were restored and brought …
Snapchat is the fastest-growing social network, and brands have been quick to realise its creative potential in marketing.In Brazil, Hering, the fashion retail giant, worked with BETC to launch "SnapBlackFriday" - its own interactive Black Friday …
It's only a few weeks since we saw the White House itself join Snapchat, but now Domino’s Pizza in the UK has decided to join Snapchat, announcing a campaign on the platform to go with the …
Instagram is definitely the platform to be on when you have the ability to share beautiful pictures of your products. But here is the thing: many brands are already on Instagram, spending a sizeable chunk of …
Each comic book hero has his own universe - city, nemeses, assistants, etc. Sometimes these universes overlap and heroes meet IRL. So, every now and then, a movie like Batman V Superman is made. In it, universes collide and …
On December 10th 2015, Burger King France revealed its new limited edition burgers: The Xtra Long Chili Cheese and the Long Chicken Bacon & Cheese.As you can guess, these burgers are special because they are …
Emoji are everywhere in our online conversations. From iMessage to WhatsApp, from Messenger to Twitter, Emoji help us say more, quicker. There are Emoji for almost everything: food, transport, and smileys of course... and also …
It seems Coca-Cola has an obsession with names. You might remember the "Share a Coke" campaign... Yes, the one where people's names are printed on Coke cans and bottles and encourages you to share a Coke with …