Burger King France and French creative agency, Buzzman, have done it again! This time, they’ve given their biggest Facebook commenter his own restaurant.
Ever since it began working with Paris-based agency Buzzman, Burger King France has become known for its bold, often cheeky, big-impact campaigns. And this time, the two have outdone themselves. Imagining what would the best possible way to reward its best Facebook fan, the brand just presented him with his own restaurant. Literally. They even wrapped it up and put a bow on it!
Sullyvan K. is Burger King France’s biggest Facebook fan. He’s commented over 637 times on the brand’s posts. Now, Sullyvan K. is Burger King’s most valued customer with his a restaurant named after him – the sign above the door says “Home of Sullyvan K. – his own personal parking spot, his own tray (it’s golden), his own table and Whopper packaging. Furthermore, he’s able to eat at the restaurant for free – for a year.
This might be the main part of the campaign, but Burger King France isn’t stopping there. The person who comments the most on the recently-uploaded web film on Facebook gets to eat at Burger King free for a year as well. Better get cracking, as there are already over 40,000 comments on the post.
CREDITS
Client Burger King Marketing Director: Béatrice Roux
Agency: Buzzman
President and Executive Creative Director: Georges Mohammed-Chérif
Creative Director: Jean-Christophe Royer
Head of Social Media: Julien Scaglione
Head of PR & Communication: Amélie Juillet
Production: Full Dawa
You might also like
More from Creative Campaigns
TikTok Introduces In-App Business Creative Hub
TikTok is launching Business Creative Hub, an in-app resource offering guidance and inspiration for businesses starting out on its platform.
The Latest Nike Dunk Low Green Glow Looks Fresh
Nike is set to launch a very fresh new look with the latest Nike Dunk Low Green Glow. Dropping on …
Clubhouse Now Has A Head Of Sports Partnership
Clubhouse announced that Sean Brown will join its team as its first Head of Sports Partnerships, the latest addition to …
RUN DMC Drops Limited-Edition Collection Of Artwork NFTs
In celebration of the 35th Anniversary of "Raising Hell," hip-hop group RUN DMC has dropped a limited-edition collection of artwork …
Insights From The Adobe Global Emoji Diversity And Inclusion Report
Adobe has released its Global Emoji Diversity & Inclusion Report, exploring the impact of emoji inclusion and representation on how …
A Painting Banksy Vandalized To Highlight Climate Change Predicted To Fetch $5Μ
"Subject to Availability," a painting "vandalized" by Banksy to highlight climate change is set to hit another auction record.
Introducing Beat The Buzz Friday Chit-Chat On Twitter Spaces
Five years after our first Beat the Buzz event, we're trying something new. Meet Beat the Buzz Friday chit-chat.
Instagram Tests Letting Users Choose Whether To Show Or Hide Like Counts
Instagram like counts, should we show them or hide them? Instagram cannot decide, so now they will ask us to …
Snapchat Teams Up With LACMA To Place AR Monuments Across LA
Snapchat is collaborating with the Los Angeles County Museum of Art to bring five augmented reality monuments to Los Angeles.