Snap just acquired Ctrl Me Robotics, a drone company. And of course, that's enough for the Internet to go crazy. Just 2 months ago we were reporting that Snap was looking into building a drone. Well, this information …
Whoever thought Snapchat was going to let Instagram take the lead without a fight has just been proven wrong, as the platform has released four new awesome creative features. Even if Instagram has been taking stabs at …
If you have been looking to spend some advertising dollars on Snapchat, this is what you have been waiting for: Snapchat's self-serve ad manager. Maybe you could not afford the minimum required spend to buy ads through Snap's sales …
Millennials love Snapchat, no doubt about that. But they also believe that it won't last and they will eventually leave the platform! Yes, a large majority Millennials are on Snapchat. But according to a recent research, almost one of two …
AR is one of this year's buzzwords, and Snapchat is making sure that it's riding the wave, trying to stay ahead of the curve, that is until Facebook decides to copy the features again. Snapchat offers AR …
Before marketers start sharing content on social, they examine, evaluate, and pick, the platforms that are right for them. In short, most will be choosing the platforms where their audience hang out. While Facebook covers pretty much …
In the ongoing battle between Snapchat and Instagram, advertising dollars are the ones who will settle the outcome. And advertisers seem to like Instagram more. Snapchat counts as many as 150 million active users. Its main rival, Instagram, has …
Many swear by Snapchat. There are millions of users on the platform, and they love it! But for those of us who still wonder "What is Snapchat, and how do I use it?" here is …
If you're not one of the few lucky people who managed to get themselves a pair of Spectacles from randomly appearing vending machines, well now you can buy them online. The Snapbot launch campaign was a wonder …
As part of a recent deal with A+E Networks, Snapchat is poised to start broadcasting its first unscripted original show on the platform. Snapchat has been setting up content deals with broadcasters a lot lately, in …
Snapchat is not going to let Instagram steal its mojo. The company is ready to integrate augmented reality into its app. VR or AR, which one will really prevail? If you believe Tim Cook, your bet should …
Snapchat will enter the New York Stock Exchange next March with a valuation of 25 billion US dollars. Far from the 3 billion Facebook wanted to pay, just 5 years ago! When Evan Spiegel refused to sell to …
In its attempt to further monetise video content on its platform, Snapchat is now telling advertisers to buy bigger packages of ads to bundle them sequentially. According to multiple sources, Snapchat is pitching advertisers a new …
Instagram has upped its game, so Snapchat has to start working hard on search and discovery options. One step in the right direction is Snapchat's new and improved search feature. Snapchat has shown phenomenal growth lately, …
Christmas has come early, it seems, for all you "Snappers" out there! Snapchat announced some new features in its app - Groups, and two new Creative Tools. Groups is Snapchat's new Group Chat feature that gives …
Snapchat (or Snap) announced two major changes that affect the way it displays stories. These changes could leave publishers puzzled or even cause them to reconsider their presence on the platform. Why? Because Snapchat is bringing users' stories first. …
Luxury brands are not often the type to pioneer in the digital landscape, especially when it comes to platforms like Snapchat. But, this is what Tiffany, the luxury jeweller, has just done by investing over …
So Instagram launched its Stories feature, which many people think is a Snapchat ripoff. Which it is. Sort of. Even Kevin Systrom recognises that. The new feature is already creating waves of enthusiasts in a movement that …
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