Snap just acquired Ctrl Me Robotics, a drone company. And of course, that’s enough for the Internet to go crazy.
Just 2 months ago we were reporting that Snap was looking into building a drone. Well, this information now makes more sense than ever: Snap bought a drone maker company from L.A. and that will most certainly speeds up its push into (flying) hardware.
Ctrl Me Robotics is no stranger to Snap Inc. Both are based in Venice, California. But funny enough, Snap was not looking to acquire Ctrl Me, it’s the drone maker who approached Snap last year. Their business wasn’t going great and Ctrl Me was well aware of Snap’s interest for drones.
The deal came to light last week, with Simon Saito Nielsen, Ctrl Me founder and drone entrepreneur, joining Snap and selling his business for just under one million dollars (only.)
Snap declined to comment on the deal, but there is no doubt this acquisition will speed up its work on launching the first ever social media drone hardware.
[wysija_form id=”5″]
You might also like
More from Snapchat
Snapchat Begins Allowing Stories To Be Integrated Into Apps
Snapchat added App STories to the Snap Kit toolset for developers to begin incorporating Snapchat Stories into their apps.
Snapchat Reveals The True Impact Of Coronavirus
Snapchat has released new research about the impact of the Coronavirus pandemic on our society and what we all do …
How To Use Lens Web Builder To Create Snapchat AR Lens Campaigns
Snapchat's Lens Web Builder is a new tool that allows advertisers to quickly create AR Lens campaigns within Ads Manager. …
Snapchat Brings The New £20 Note To Life With AR
Snapchat partnered with Tate Britain, The National Gallery, and The Bank of England, to create an AR filter that brings …
Snapchat’s “Ground Transformation” AR Feature Turns Ground Into Lava Or Water
Snapchat has added two new real-time AR Lenses that change your floor (or the ground) into animated lava or water. …
Snapchat Introduces Swipe Up to Call Ad Format In The US
After introducing a new Swipe Up to Call ad format in the Middle East late last year, Snapchat is now …
Snapchat Makes A New Wellness Push With ‘Here For You’ Feature
Snapchat is rolling out a new set of tools and content related to wellness and mental health, as part of …
Snapchat Launches Bitmoji TV; Cartoons Featuring You And Your Friends
Snapchat has announced the launch of Bitmoji TV, four-minute cartoons that involve you and your friends Bitmojis.
Snap Quietly Acquires Augmented Reality Startup AI Factory
Snap Inc. has acquired augmented reality startup AI Factory Inc., the company that helped it develop its recent Cameos feature.
