Ad design platform Creatopy released a case study comparing the performance results of ads run on TikTok vs. Instagram Reels ads.
Ad design platform Creatopy released a case study comparing the performance results of ads run on TikTok vs. Instagram Reels ads.
Instagram accounts will no longer need a certain number of followers to add Link Stickers to their Stories.
Creators who are part of Instagram’s native affiliate test in the US now have the ability to add a digital storefront on their profiles.
Instagram now lets users post from desktop, co-author posts, publish fundraisers, add music-focused effects to videos, and more.
Instagram is bringing Reels Ads placements to its Marketing API, available on all current Marketing API versions - without an upgrade.
Brands and creators can now schedule and promote their Instagram Live broadcasts up to 90 days in advance.
Ahead of the holiday shopping season, Facebook has announced daily Live Shopping experiences and the return of #BuyBlack Friday.
The app announced two new features that will inform users about outages and issues with their account status directly within the app.
This month, Hootsuite's Senior Manager for Social Marketing, Amanda Wood, and her team test the performance of Instagram Reels versus TikToks.
Instagram announced it's merging IGTV and feed videos into a singular format - Instagram Video - with its very own tab.
Head of Instagram, Adam Mosseri, announced that it has paused the development of "Instagram Kids" to allow more research.
Instagram is reportedly working on a new feature to help you surface your favorite content within the feed.
Instagram's Adam Mosseri reveals how the platform's search works, and how to get ranked more easily in search results.
This month, Hootsuite's Social Media Marketing Manager, Amanda Wood, and her team, try to get shadowbanned on Instagram.
Instagram is adding ads to its Shop tab, where users can be redirected to the advertised page, share products, and save items to a wishlist.
Instagram is retiring the swipe-up feature in Stories. The feature is now being substituted by customizable stickers.
Facebook is working with the International Paralympic Committee (IPC) to bring the Tokyo 2020 Paralympic Games to people via Facebook and Instagram.
TikTok has compiled and published a complete guide to creating impactful content and ads on its platform, pointing to a variety of free resources.