Twitter Is Removing Audience Insights From Twitter Analytics
In a surprise move, Twitter is removing its Audience Insights page from Twitter Analytics at the end of this month.
The Top 5 Social Media Stories Of This Week
Welcome to this week's top social media stories: Burger King placed a Big Mac in every ad it made in …
Twitch And Moat Launch New Measurement Tool For SureStream Video Ads
Twitch and Moat by Oracle Data Cloud have announced a new analytics and measurement tool that extends Moat measurement to …
LinkedIn Rolls Out New Custom CTA Buttons For Pages
LinkedIn has announced new custom CTA buttons for company pages with five new options and analytics, in addition to the …
Twitter Launches New ‘Timing is Everything’ Insights Tool
As part of its effort to help publishers improve performance on its platform, Twitter has launched a new Insights tool …
5 AI Tools to Help You Nail Your Content Strategy
Artificial Intelligence aka AI might be the 'sexy' term of 2018, but what's sexier than that in the world of …
Facebook Is Releasing A First-Party Cookie Option For Ads
Facebook is making a big update to its tracking Pixel later this month, offering advertisers an option to use first-party …
Google Data Studio Adds Three New Features To Help Users Tell More ‘Compelling Data Stories’
Google Data Studio is adding three new features to help marketers use it more effectively, leading to more informed and …
Youtube Is Launching A New Creative Suite For Marketers
YouTube unveiled a new creative suite for brands and agencies to create a "more delightful experience for the user" that …
3 Mistakes You Make With Your Social Media Analytics
Do you want to get the most out of your social media strategy? Wondering what social media analytics mistakes are …
Periscope Gets An Activity Tab And Analytics Dashboard
Periscope wants to give its creators more insights on their audience, so it's introducing a new activity tab and analytics …
Here’s What You Can Do To Lower Your Cart Abandonment Rate
What's the most important and critical metric for your e-commerce site? Yes, you're right, it's "cart abandonment." And this is …
You Will Never Miss The End Of A Facebook Video Again
Facebook has been rattled with backlash over the inaccurate video metrics it provided to advertisers for months and months - but it will now …
Twitter Adds Moments To Analytics On Mobile And Desktop
Twitter launched Moments two years ago as a way for users to collect different Tweets into stories to easily share with …