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WeRSM - We are Social Media WeRSM - We are Social Media

Melius Is Building AI Creative Workflows, Not Just Ad Generators

byMarcel D.
October 7, 2026

Reddit Pushes Lead Generation Closer To The CRM

byMarcel D.
October 6, 2026

Pizza Hut Made A Pizza Box You Can Stand On At Concerts

byGeoff D.
September 29, 2026

McDonald’s Didn’t Invent The Nugget Dinosaur. It Made It A Campaign.

byGeoff D.
September 26, 2026

The Laughing Cow Stops Laughing After 100 Years. And Everyone Notices.

byGeoff D.
September 25, 2026

IKEA Finally Explains Its Swedish Product Names, Then Makes Them Irrelevant

byGeoff D.
September 23, 2026

Retail Media Networks Want Brand Budgets. Their Systems Still Reward Conversion.

byMarcel D.
September 21, 2026

Tecate Turns Repatriation Into Jobs With “Welcome Back, Paisano”

byGeoff D.
September 17, 2026

Sonos Uses Its New Brand Campaign To Rebuild Trust After Its App Failure

byMarcel D.
September 15, 2026

OpenAI Wants Ad Clicks To Start A Conversation

byGeoff D.
September 28, 2026

IKEA Turns Customer FRAKTA Hacks Into A Campaign

byGeoff D.
September 14, 2026

ChatGPT’s Teachers’ Day Ad Knows Your Teacher Knows

byGeoff D.
September 9, 2026

Reddit Opens Split Testing To All Advertisers

byMarcel D.
July 2, 2026

Reddit Turns Human Conversation Into Its Brand Pitch

byMarcel D.
July 2, 2026

Shoppers Are Using Reddit To Check What AI Tells Them To Buy

byMarcel D.
June 23, 2026

At Cannes Lions, Creators Are the New Kings

byMarcel D.
July 7, 2026

Reddit Wants CPG Brands To Treat Research As A Media Moment

byMarcel D.
May 18, 2026

Snapchat Is Selling Creator Ads As Friendship Media

byMarcel D.
June 4, 2026
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