If you've ever considered using Instagram Stories for business, now's the time. Here's how to make the most out of your Instagram Stories strategy.
If you've ever considered using Instagram Stories for business, now's the time. Here's how to make the most out of your Instagram Stories strategy.
Instagram Nametags are an easy-to-use feature that can help businesses promote themselves. Here are some practical examples of how they work, and how you can include them in your marketing activities.
Instagram's new sticker lets you invite your followers to a new group chat and select who can join in.
Snapchat is moving fast into e-commerce with a new native checkout feature rolling out to five influencers on its platform.
Facebook has had enough and is once again taking legal action against another company that sells fake engagement and followers on Instagram.
The use of #ad on Instagram grew by 42 year-on-year during 2018, according to the results of research conducted by influencer marketing company Buzzoole. The research from Buzzoole was conducted tracking the most common 'transparency hashtags' across the globe, …
According to reports, Instagram is testing a new "creator account" type with a small group of high profile individuals.
It seems like everyone's an "influencer" nowadays. Therefore, every business needs to understand the value that working with one might have for them.
Instagram announced it will be relying on "machine learning tool" to crack down on people gaming the system with fake likes and followers.
While tobacco companies consistently defend their advertising efforts with claims of pursuing existing 'adult' smokers, their recent social media efforts paint a very different picture. In fact, globally since August they’ve come under fire for …
Pernod Ricard, one of the largest beverage companies in the world, turned to Instagram this summer to poll Canadians about their favorite cocktails.
Instagram is finally letting users verify their profiles on the platform. Here's a quick guide on how to do it.
The UK Government’s Competition and Markets Authority (CMA) has launched an investigation into whether social media influencers are declaring when they have been paid, or otherwise rewarded, for posting about a product.
To help brands connect with top creators on its platform, Snapchat is launching a new pilot program called "Snapchat Storytellers."
Influencer Platform Buzzoole has teamed up with Nielsen to help brands and agencies to measure the "true reach" of influencers.
A recent study found that sponsored posts on Kylie Jenner's Instagram account are now worth more than $1m in ad spend, making her the most valued influencer on social media.
So a couple of days ago, Instagram rolled out its shoppable content update to 8 more countries, and we all got a new Story from the beloved app to inaugurate and pop the cork to.
In 2018, more than ever, you need more Instagram followers. Why? Because organic reach, social currency and the ability to drive web traffic and revenue all depend on them.