TikTok has published a new set of data-driven best practices based on thousands of ads, to help advertisers drive conversions on the platform.
TikTok has published a new set of data-driven best practices based on thousands of ads, to help advertisers drive conversions on the platform.
Quora has announced two new features to help you measure and attribute your conversions: Advanced Match and Conversion Windows.
Pinterest is introducing two new features that help advertisers on its platform optimise their ad campaigns and achieve their conversion goals.
Facebook delivers much higher conversion rates than Pinterest or Twitter in terms of social commerce sales, but the average order value is highest for Pinterest users, followed by those referred by Facebook and Twitter, according to a new report by customer experience engine Monetate. Monetate found …
Every wondered just how effective TikTok Spark Ads are? Amanda Wood, Senior Social Marketing Manager at Hootsuite, and her team, test them to find out!
TikTok has introduced a new customizable shopping ad display option to streamline the customer journey for users.
Meta has announced that it will soon change its ad objective selection in Ads Manager to streamline the setup process for everyone.
TikTok has introduced GIPHY to Green Screen, one-tap visual enhancements, new music and animal voice effects - and high-quality uploads.
Just ahead of the holiday season, TikTok is highlighting some of this year's most popular #TikTokMadeMeBuyIt products in a 2021 gift guide.
LinkedIn is testing new, privacy-friendly ways for B2B marketers to collect data and target audiences on its platform and third-party sites.
This month, Hootsuite's Social Marketing Senior Manager, Amanda Wood, and her team test what happens when you buy followers on TikTok.
After introducing Performance Max campaigns last year, Google is now rolling out them out to all advertisers around the world.
Twitter has published a list of topical trends and tips that brands can use in their 2021 festive season marketing efforts.
Twitter has debuted new multi-destination Carousel Ads available for Website Clicks, Video Views, Engagement and Reach objectives.
Businesses in the US can now apply for a Professional Account on Twitter, giving them the ability to grow and strengthen their presence.
Google is making data-driven attribution the default attribution model for all new conversion actions in Google Ads.
Snapchat is introducing its first-ever practice-based certification as part of its Snap Focus ads certification courses.
Twitter Now Lets You Restrict Who Can Reply To Your Published Tweets
Not quite the edit button we asked for, but Twitter is now rolling out the ability to restrict audiences on tweets that went wrong.