Do the SEO tactics we use on Google also work on social media? In this article, Hootsuite's Inbound Marketing Strategist, Liz Stanton, tries to find out.
Do the SEO tactics we use on Google also work on social media? In this article, Hootsuite's Inbound Marketing Strategist, Liz Stanton, tries to find out.
Google has launched a new Search Console Insights tool to help content creators make informed decisions to improve their content.
YouTube has announced a new Analytics for Artists dashboard that shows the performance of music on Offical Artist Channels.
With its Google Marketing Live event just around the corner, Google last week announced several updates to its Ads mobile app, and the expansion of Local campaigns to more advertisers.
Google is far from giving up on Google+. Last week it launched Currents, an enterprise version of Google+ for G Suite.
In a bid to compete with Snapchat and Instagram's alternatives, Google has launched a "new visual storytelling format" called AMP Stories.
Do you want to get the most out of your social media strategy? Wondering what social media analytics mistakes are weakening your approach?
Over 50% of views on YouTube are now coming from mobile, so it's hard to ignore the need for features that increase effectiveness across devices. Google has announced changes that will allow advertisers and agencies to …
Jim Edwards wrote an article on the rumor of Google buying Twitter after the announcement of their big partnership. Let's leave aside the rumor for now and see what potential impact this would have on the entire …
LinkedIn has published a list of its 10 most in-demand jobs based on the number of job openings available through its platform in 2020.
WeRSM – We are Social Media · PODCAST: 12 Questions With Lucy Hall - Director of Avviso Media, and Co-Founder of SocialDay.co.uk Social media and the campaigns that drive brand success are nothing without the people …
When it comes to social media, according to marketing guru Jay Baer, "the end goal is action, not eyeballs." If you can get lots of people to view, consume and enjoy your content, great! But the …
Here's a question to Facebook Page admins: Remember the CTA Button that Facebook was urging you to add on your Page? If not, now is your chance to go to the Pages you manage and set it …
This post was brought to you by While it took some time for Social Media to become a career that’s taken seriously by businesses, it is now well and truly established. In fact, the social media …
You're working hard to build your social media presence and you feel rather proud about your growing social media influence. And you're right, you should show what you are achieving to the world. And now you …
Inside Facebook reports that Facebook is apparently testing a new way for page owners to keep tabs on competing pages. Some admins are seeing a “Pages to Watch” module in the dashboard, allowing them to select five …
YouTube Studio is bringing its mobile app in line with its desktop version for creators to better manage their channels on the go.
YouTube's product development team has announced the addition of several updates that will enhance the creation and experience of Shorts.