Admit it. Each time you have the opportunity to "Skip Ad" on YouTube, you do it without feeling any guilt. And in this cool Mini Cooper campaign, you are actually given a reason to do …
Facebook's focus for the past few years has been set on shaping a business-centric approach. It was only a matter of time for Instagram to follow the lead, and release a new suite that aims to …
Social media and the campaigns that drive brand success, are nothing without the people who make things happen! Each week we profile one innovative industry executive and get them to answer 12 questions. Then, we share their …
Yes, we know. Of all social networks, Facebook is the uncontested leader on almost every front - be it advertising, data collection or speed of innovation. Also Read: How Much Are Social Networks Really Worth? On November …
“Facebook, Twitter, Instagram, Snapchat, Google+, Vine, YouTube, Periscope, LinkedIn. How in the world will I ever do it all!? My life is over. This is impossible! How do people do it? AHHHH!” Also Read: You Can …
Good afternoon campers, how is everyone feeling? I am personally already planning the nap I am going to have on Saturday or Sunday. Napping has recently become one of my favourite pastimes. Also Read: Fun Pop …
Facebook currently owns two of the biggest messaging platforms; WhatsApp and Messenger. While the former seems to accumulate a huge user base, the latter seems to be Facebook's test lab where new and exciting technologies appear every other week or so. Also …
Just last week, Twitter decided to kill the "favourite" button on the platform, and replace it with something instantly recognisable: a heart-shaped "like" button. Now that the first shock has passed, Twitter is sharing the first results after …
Social media and the campaigns that drive brand success, are nothing without the people who make things happen! Each week we profile one innovative industry executive and get them to answer 12 questions. Then, we share their …
Feeling in the mood for broadening your Twitter horizons? Well, today may be your lucky day, as the social network announced that it will provide users with the ability to follow many more accounts that they …
Business has no place in politics. In fact, your politics are screwing up my feed. And your memes are worse. Unless they’re not. Also Read: Thank You (Yawn) For Sharing In my country, an election is pre-heating …
Everyone is going bananas about emoji, and quite understandably so - they're a cool and simple way to convey emotions where words simply cannot sometimes. While it's easy to add the emoji keyboard on your smartphone, but using …
Many brands have caught on to the exciting branded hashtag game in the past year. With hashtags being able to connect conversations that brands are having with their fans, and ones that fans are having with …
I have already written at length about how much I love tweetchats, and why you should get involved in them as well. They are a fantastic opportunity to meet like-minded people, and to gain new …
Hello mashers, hope you had a smashing week and managed to get that smoke smell out of your clothes after Bonfire night yesterday. I almost had to put earmuffs on the cat, we had so …
The future is here, or, at least, a step closer. For all readers out there, YouTube has some exciting news to share. From now on you can enjoy all your favourite videos in VR mode …
Twitter has proven to be a smart, quick way to embrace an audience and generate some much needed buzz for campaigns either big or small. The latest example comes from Starbucks, which used the power of Twitter to …
Facebook wants to make its ads available to all users and all advertisers across the globe and increase its share in the ads revenue pie. Given that most of the world is operating on slow internet connections, releasing an …