Facebook‘s focus for the past few years has been set on shaping a business-centric approach. It was only a matter of time for Instagram to follow the lead, and release a new suite that aims to help businesses understand, and leverage the potential of everyone’s favourite visual platform that is Instagram.
Also Read: 8 Facebook Business Features You May Not Be Using
In recent blog post, Instagram announced that it has created a network of 40 highly specialised partners that aim at helping businesses understand the platform’s potential, and how to yield sizeable results. Instagram’s partners offers three core fields of expertise: Content marketing, community management and Ad Tech support.
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The results so far, have been more than encouraging. During August, House of Blues Entertainment saw a 64% higher return on investment than previous advertising efforts, thank to CitizenNet’s audience modeling.
The partner network includes some impressive names: Percolate, SocialSprout, Adobe, Conversocial and Curalate to name a few. All partners are selected with global markets in mind. If your business is interested in becoming an Instagram partner you can review the requirements and developer documentation to learn more.
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