Facebook is rolling out a tool for publishers to measure how their Instant Articles perform compared to their mobile web versions. Facebook launched its fast-loading Instant Articles format back in 2015, and since then, many publishers …
Facebook introduced several video updates earlier this year. These are now coming to fruition. Facebook wants to become a big player in video, and while it's wish isn't exactly coming true just yet, the company is …
After Snapchat and Instagram, Stories have made their way to Facebook. And now they are coming to Facebook Pages too! [UPDATE] Facebook is now saying this will be the place for admins to see Instagram Stories …
Facebook is testing ads that run within Marketplace - the tab it launched late last year allowing users to buy and sell their things. Facebook is becoming very good at finding new places for ads. And …
It's World Emoji Day today, and social networks are celebrating. Facebook and Messenger in particular! After all, billions of emojis are sent every day on the platforms! Any guess how many emojis are used on Facebook …
Just weeks after allowing GIFs to be uploaded directly on its platform, Facebook is now testing its own GIF maker on iOS. The new feature was first spotted by Matt Navarra and shared on The Next Web, …
The Facebook Spaces VR app now also gives you the ability to go Live. Also, there's a summer sale on Rift and Touch, if you're interested in getting in to VR! In April, Facebook launched Spaces, …
For some time, advertisers on Facebook have been able to create custom audiences based on engagement on their Pages. Now Facebook is testing the same feature, just with engagement from Instagram business profiles. Advertisers always want …
Buy ads! Buy more Facebook ads! This could be the reasoning behind Facebook's surprise move to reveal that it's allowing advertisers to place ads within its Messenger app. Of course, the concept is not new. Early …
Following a change to its Graph API, Facebook is removing the ability to edit a link preview - its image, title and text - before sharing a link on the platform. The change was announced …
Facebook is now allowing users to upload GIFs - just like they would an image or video on the platform - without having to rely on an external GIF-hosting service. Facebook has always been hesitant to …
Facebook announced it is making another algorithm update to its News Feed in order to show people more informative and entertaining stories. Along with fake news, Facebook has been fighting links to low-quality content for some …
Facebook is working on another clone. It's called Bonfire, and it "borrows" features from Life on Air's latest pivot - Houseparty. Meerkat died. But the company behind it didn't. It just pivoted into creating a new …
Facebook has announced that its Find WiFi feature is now going global, and will soon be available to all mobile app users around the world. Facebook began testing a new feature around November last year - …
Facebook is rolling out a new feature, allowing advertisers to run different videos on their Facebook and Instagram placements, within the same video ad. Many might think that its ok to run the same creatives on different platforms. …
Facebook now allows advertisers to broaden their audience to all users - not just those who visited their website or mobile app. Dynamic ads were launched as a way for advertisers to promote items from their product …
When you're a Social Media Marketer, you know that the greater the detail on your tracking tools, the better results you'll get in your advertising efforts. Good news, because Facebook has heard your requests and is rolling out …
M - Facebook Messenger's AI personal assistant - now comes with more Suggestions for its users. Suggestions are a relatively new feature launched in April to iOS and Android that allow them to receive AI-powered action recommendations, based on their …
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