Starting this April, marketers can begin upgrading their Smart Shopping and Local campaigns to Performance Max.
Starting this April, marketers can begin upgrading their Smart Shopping and Local campaigns to Performance Max.
After introducing Performance Max campaigns last year, Google is now rolling out them out to all advertisers around the world.
As more people watch YouTube on their TVs, Google Ads is making Video Action campaigns available on Connected TVs.
Google is bringing six customizable background options to Google Meet on Android. The feature was already available on iOS and the web.
Google is making data-driven attribution the default attribution model for all new conversion actions in Google Ads.
Google is making more information available about the results it presents, in an effort to help users refine their queries.
Google Ads has implemented new cryptocurrency policies allowing a small group of registered financial entities to advertise their services.
Google is making it easier to find deals by gathering the most popular promotions - presenting them in a new section within its Shopping tab.
YouTube has announced audio ads, its first ad format designed to connect brands with podcast or music listeners.
Google has announced it will start shifting away from size-based to ratio-based image specifications later in the year.
After testing lead form ad extension in Search campaigns for the last months, Google is extending the feature to YouTube and Discovery campaigns.
Google last week announced it's launching manager accounts in the Google Ads mobile app, letting you view all your accounts in the same place.
Google has announced a $200 million increase in its annual Ad Grants commitment to help nonprofits around the world.
Google has made it official: You can now reach up to 2.9 billion people with a single campaign. Welcome, Discovery ads.
Google will start requiring identity verification from all advertisers on its platforms - not just those running political ads.
After months of testing, YouTube is opening up its Video Builder to more businesses. The free beta tool lets them easily create short YouTube videos.
As part of its commitment to support SMBs during the COVID-19 pandemic, Google is making $340 million in Google Ads to all SMBs.
Google is updating its "Other restricted businesses policy" with a ban on ads for documents or services that people can receive from a government or its entrusted providers.