Watch How Nike’s Kaepernick Ad Exposed A Generational Gap
Nike's new ad campaign, featuring Colin Kaepernick, has exposed a growing generational gap, according to tracking analysis by Morning Consult.
WhatsApp Will Pay Researchers To Study Its Fake News Problem
WhatsApp is proving to have a severe problem with fake news, so the company is going to be paying researchers …
Oh No, Your ‘Selfitis’ Is Flaring Up Again
Before you get all defensive, this is exactly what it sounds like. Your obsessive taking of selfies could mean only …
Facebook Is Learning How To Automatically Create An Avatar From A Photo
Do you love avatars, but have given up on trying to create the perfect one yourself? Facebook might soon be able …
Sorry Snapchat, Advertisers Like Instagram More
In the ongoing battle between Snapchat and Instagram, advertising dollars are the ones who will settle the outcome. And advertisers seem …
Twitter: How Branded Emojis Can Supercharge Your Campaigns
More and more brands are using emojis on Twitter as they foster emotional bonds with users, and have surely contributed to the success of …
Twitter: 6 Reasons Why Live Video Matters
One by one, all of the major social platforms have now introduced live broadcasting features. Not because they all just …
Researchers Can Predict Depression From Your Instagram Photos
Others can tell a lot about us simply by looking at what we post on social networks. So imagine what …
Twitter Video Ads Drive Receptivity And Brand Recall
A while back, I wrote about how Twitter Ads really drive movie ticket sales with effective marketing activities. And that's …
Twitter Launches A Research Hub for Brands And Agencies
Any marketer knows just how important live research is, as it makes consumer and market insight a lot more timely and …