Google announced that clicking on featured snippets now takes you directly to the relevant section on the source page and highlights it in yellow.
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With the era of digital marketing transformations upon us, the search engine optimization space is constantly evolving in line with content marketing.
As part of a "search expansion for ticket sites," Warner Bros. changed the title of its new Harley Quinn movie, "Birds of Prey," making it more SEO-friendly.
After rolling out a new look for search on desktop earlier this month, Google is experimenting with new placements for favicons in search results.
Google recently announced the launch of a new Publisher Center to help publishers manage their content across its news products.
The first episode of Google's 'Search for Beginners' series looks at the question many business owners are asking: "Do I need a website?"
Google announced that it will now highlight original reporting in its search results, enabling original news sources to be prioritized and be visible for longer.
Google has announced two new link attributes and several major changes to how it treats 'nofollow'.
Every successful online marketer will have an arsenal of weapons to call upon to optimise their output, and the six tools I present to you today have been tried and tested by my experienced team.We’re …
Welcome to the latest edition of this week's top social media trends! Facebook is coming to your TV, it now offers free job postings (ouch LinkedIn) and it's doing wonders for your SEO. But this week, I …
No. SEO is not dead. And social media - especially Facebook - play a major role in how well you do it it. Here's a short little guide (emphasis on short) to what you should be …
Google’s ever-changing search algorithm is intricate. The search giant handsomely rewards those who crack the code, but punishes those who haven’t.Studies show that the top-ranking position on Google yields a 30% CTR, but that number drops …
Hiya! In case you didn't know, we now have a Job Site as well. Our goal is to help employers find talent from a niche pool of social media and digital marketing experts and seekers find a …
Websites may be on the verge of dying, or, at least, overshadowed by flashy apps that run (literally) on the palm of your hand. However, digital marketers know that an online presence is an ecosystem …
Just a few days ago, we wrote about the collaboration of Google and Twitter, which will bring relevant tweets and accounts, whenever a Google search is performed. Today, we will try to dig a little …
It's the little things that make the big changes, right? This week Facebook introduced two new features, one for publishers and one for app developers. Who is happy in both cases: Marketers!With deep-linking ads for …
Did you know that your LinkedIn company page is designed to be SEO friendly? Well, it is, and just like you optimise your company's website for SEO, you should do the same for your company page. …
Do you remember the last time you clicked on a Google Ad? Because I don’t. Call it ad blindness, but my eye instantly scans down below the half-page of ads to get to the content …