Google Ads is introducing a bid simulator support for the Target ROAS bid strategy, and a new budget simulator to help you understand how budget and goal changes can impact smart bidding.
Explanations is a new feature that lets advertisers quickly understand performance changes in campaigns. Here's how to view them in your Google Ads account.
Google has announced that all advertisers globally can now buy the YouTube Masthead on a CPM basis, as a seamless cross-screen buy or only on TV Screens.
Google is deprecating its AdSense iOS and Android app, and will be removing it from the app stores by the end of the year.
V1.2 of Google Ads Editor was released last week, and it includes support for several new campaign types and updates to multi-account management.
Google is introducing seasonality adjustments for smart bidding Google Ads Search and Display campaigns.
Starting September 17, 2019, Google is making Standard delivery the only delivery method for Search and Shopping campaigns on Google Ads.
With its Google Marketing Live event just around the corner, Google last week announced several updates to its Ads mobile app, and the expansion of Local campaigns to more advertisers.
Google Ads is rolling out a new tool that allows advertisers to get insights on how their budget changes might change the performance of their campaigns.
Do you know how to avoid negative brand associations when you use Facebook Ads and Google Ads? Here are the tools that help you protect your brand.