Facebook is giving advertisers a new way to engage their audience with augmented reality ad units, right in their News Feed.
If you thought Snapchat could listen to you, then you were probably right, as proven by this new Lens that reacts to your voice. It's good fun though.
As part of its effort to get more people to use Stories, Facebook is once again upgrading the feature; this time with the ability to add AR drawings and Boomerangs.
IKEA and technology mix well. With its latest endeavour, IKEA is looking to educate consumers about its products, with the help of VR.
Foot Locker has created the first ever AR unboxing experience on Snapchat prior to the launch of the new Gatorade AJ1's.
Today, we are talking about key digital trends in 2018, looking at the opinions of your favourite 12 Questions guests!
Welcome to this week's top social media trends! McDonald's fooled everyone on Black Friday, YouTube launched Reels and Snapchat trials AR ads. Real fake, or well-orchestrated plan? On Black Friday, McDonald's sure did get a lot …
AR is one of this year's buzzwords, and Snapchat is making sure that it's riding the wave, trying to stay ahead of the curve, that is until Facebook decides to copy the features again. Snapchat offers AR …
Snapchat is not going to let Instagram steal its mojo. The company is ready to integrate augmented reality into its app. VR or AR, which one will really prevail? If you believe Tim Cook, your bet should …