Following last month's rumours that YouTube is launching its own social network, the company actually just announced it. Here is YouTube Community. One might think that YouTube is a one-sided deal. Like TV. People watch things and …
It was almost 2 years ago and we were among the first media to announce Vent, a new social network made in Australia. Vent was made so that you could "vent", getting everything off your chest.Today, we are …
Snapchat is probably the only social network that is so appealing to the younger audience, although it is still intimidating for many marketers. Its ephemerality and its narrow audience tend to confuse several marketers on …
Be honest: checking your Facebook, Twitter and all the rest has become a near necessity. Today, the top social networks have all monetized some of their services to empower businesses to target specific audiences - …
Now that 2015 is here and we are ready to set new goals, it's also time to examine our social media strategy. Even if 2014 has been a good year, it's always a good idea …
The "ad war" between the major social media platforms and Google is in full swing! Things are getting more and more competitive every day, and Facebook's bid for full domination of the market is coming to fruition. …
As social media marketers, we often talk about monetisation, and even more of ROI. But that is almost always concerns projects we conduct for our client or employer. Some of the most important content, the …
Social Media brings people together. They tear down distance barriers and they provide the means to interact with people we had never imagined we could. Just think about all those international geopolitical events that have been made …
Facebook has been announcing some fascinating new features these past few weeks, along with the new, super-potent ad format, which includes up to 3 different products. The surprises don't end here, as the social network …
After a few days of buzz, it seems Facebook is indeed getting ready to launch its own mobile advertising network. Re/Code reports Facebook will most likely announce it at the end of April, during its F8 Conference in San …
Ever heard of Pheed? Its rapid expansion and growing popularity has caught the attention of experts, marketers and brands, looking for more engagement opportunities, especially among the younger audiences, who, above all else, demand freedom. ALSO …
The truth is that Facebook, Twitter, Instagram, Pinterest and Reddit are the social networks that receive the biggest applause. With over a billion users between them, they are the most recognisable around the world. But, …
Welcome to this week's top social media stories. YouTube upsets its core followers, Facebook Audience Network joins Google's open bidding program and Twitter is officially bringing back the chronological timeline
LinkedIn has announced the ability for advertisers to target their audiences based on Video views and interactions with Lead Gen Forms.
In this post, we will look at what ThruPlay is, in relation to Facebook video Ads, and how it works.
Facebook has announced that it has filed suit against two app developers who used malware to create fake user clicks on Facebook ads.
Facebook this week announced several new tools to help small business owners manage and promote their businesses on its platform.
Facebook is introducing a new 'inventory filter' to allow advertisers to better control their brand safety profile across different types of media.