Facebook has added a new Inspiration section to its Facebook for Business portal to make it a source of inspiration for creatives.
In its effort to make Facebook for Business a source of inspiration for the creative community, Facebook has added a new section to the portal that includes examples of top creative examples of ads and best-performing creatives across its platforms.
If you’re looking for inspiration – especially if you’re a creative involved in making ads materials for campaigns – Facebook is featuring the best-in-class ads selected by its Creative Shop in a new section on its Business portal. The materials within the Inspiration section will allow them to “spark ideas” and help creatives build materials that tell a “brand’s story on Facebook, Instagram, Messenger and Audience Network.”
The new “Inspiration” section offers the ability to search for, and find great creative examples, but also features a leaderboard of a month’s top-performing video ads by vertical. It also includes a range of guidelines and other useful resources for creatives.
As a Facebook spokesperson explained, the new section is meant to show Facebook’s commitment “to creativity by providing more education about creativity on [its] platforms and empowering builders and creators to build their ideas on [its] family of apps.”
More from Facebook
Facebook has announced that new restrictions on political advertising will now be extending to more regions globally.
Facebook has announced that it will be investing $300 million in news programs, partnerships, and content, over the next three …