Facebook has announced its next evolution in social commerce - a new Shops feature that allows businesses to set up their online stores quickly.
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TikTok is taking another step into social commerce with the test of a feature that lets influencers add eCommerce links to their posts.
Instagram is working on a new standalone app dedicated to online shopping. It will be the company's most significant push into e-commerce so far.
If you thought that Facebook launched Marketplace to just cater for buying and selling between users, you are wrong. After launching in 17 more countries recently, Facebook seems to have a lot more coming to …
There is new ad product on Snapchat, and it is going to be a game changer for retailers: Snap to Store.Being able to drive trackable in-store conversions is the goal of every social media marketer. So …
What's the most important and critical metric for your e-commerce site? Yes, you're right, it's "cart abandonment." And this is how you can lower it and maximise your profits.In a brick-and-mortar retail establishment, abandoning one’s …
While other instant messaging apps seem to focus on ephemeral content, Viber is making a surprise move by integrating a shopping experience within its app.Nowadays, most instant messaging apps are trying to become real multi-functional platforms of …
Stop everything. On November 7, Instagram will launch a series of e-commerce features that will allow brands to tag products and sell them directly from the app.It looks like Instagram is about to beat everyone to it. Social commerce …
Social shopping is an important trend, but no social network has really integrated seamless functionalities for users to buy things directly. Instagram might be a good discovery tool, but the absence of links on posts …
It's 2016, and I believe that Social media is a necessity for most businesses nowadays. I say most, because there are of course exceptions, but I think it's safe to say that all individuals and businesses …
Do you remember that chunky sweater you once pinned on Pinterest? You can now have it at a reduced price. Why? Because Pinterest is your friend and will now alert you in case a product you …
I can't believe it's already mid-December, can you?! 2015 was another super exciting year for social media marketing and as we are readying to celebrate the arrival of 2016, it's time to have a look at …
Not having links on Instagram posts is not such a bad thing really... But not for most brands. If only they could add links to their Instagram posts. If only. Sales would shoot straight through …
Along with the dedicated Pinterest Shop that will be rolling out within the next few weeks, Pinterest has also finally expanded buyable Pins, to Android devices. Also Read: Dedicated Shopping Section Is Launched Inside Pinterest Although they …
We haven't heard much from Pinterest lately, but that's ok. When it announces something, it's usually pretty good news. This time, it's the launch of a dedicated shopping section within the platform - called Pinterest Shop. Also Read: Pinterest …
It's no secret that Facebook has its eyes firmly set on e-commerce. Recent moves like adding shopping and services sections to pages for example, are obvious signs. But now, Facebook seems to be looking at different …
Earlier this month, Twitter announced that it had added new brands to the very selective list of companies that can feature a 'Buy' button in their tweets. It is pretty safe to assume that more businesses would …
I wonder if you've noticed, but there's an e-commerce race going on - one that all the major social platforms are dying to win. Twitter has just taken a big step closer to winning. Anyone …