Welcome to the latest edition of this week's top social media trends! Instagram trends and analytics, Facebook edits, a tool to fight the procrastination caused by social media and an app that will help you succeed in 2017. Read …
In 2017, no marketer can still pretend to approach social media without taking advantage of everything analytics can teach us. And now that Instagram has (finally) decided to offer us analytics, expectations will rise.The following …
Facebook has been bolstering features on its Analytics for Apps solution for some time now, and it is turned into an very useful took for marketers. Following the addition of messenger bots, Facebook is now adding …
Have you ever wondered who is reading and clicking on the articles and posts you share on LinkedIn? Well, wonder no more. LinkedIn is finally introducing Audience Insights.Marketers have taught us that it's all about numbers, …
In a recent interview, Chris Le'Cand-Harwood said that "social media is what great marketing has always been: word-of-mouth." It's true! The success of any social media campaign has to do with the "buzz" it generates online. And that's exactly what Twitter's …
Facebook has been banking heavily on the 360-degree video format ever since it was released last autumn. On one hand it wants to make 360 as immersive as possible for users and on the other hand …
Twitter has been launching more and more features lately, in an attempt to modernise its platform and lure users and businesses into using interesting and useful features. Are you a small business? A new user on Twitter? You …
There is no doubt that a lot is changing for Instagram lately. It is no surprise though, right? When Facebook bought the platform for $1 billion, we all knew that meant a deep transformation into …
This week has been crazy in good news for social media marketers across the world. First, Instagram could finally bring in-app analytics to its platform, and when I say finally, I am trying to express the …
After announcing that that Instagram is probably creating business profiles, comes the news that the company is testing in-app analytics - a feature that users have been looking forward to for many years.The test has been reported by Later, an Instagram scheduling …
For Facebook, video isn't just a regular feature, it lies at the hear of what the platform wants to become in the near future. The company has been listening to publishers and creators and came …
When people think of social media, they often either think of "content" or "conversation." The truth is, however, than the two can not be dissociated. Good content generates conversation. And good conversation will help create …
Here's a question to Facebook Page admins: Remember the CTA Button that Facebook was urging you to add on your Page? If not, now is your chance to go to the Pages you manage and set it …
Topsy, the social conversation analytics company is no longer among us. Two years after being bought by Apple, the mother ship has decided to shut it down. Also Read: Show Me The Numbers: Twitter Unveils New …
Instagram is definitely one of the platforms with the most potential, nowadays. And ever since it was acquired by Facebook, it has launched many new features to help businesses make the most of its possibilities. Ads, for …
Twitter is gearing up these days, rolling out new feature after new feature on a quest to conquer more advertisers. Today, Twitter is making it easier than ever for businesses to identify their best performing tweets …
Earlier in November, we had reported that some users were seeing analytics for each one of their tweets within the Twitter app. With the latest update, released last week, this feature becomes available to all …
Instagram is the upcoming powerful platform for business and individuals who are looking to build a strong online branding. The thing is that it does not provide analytics, except if you are one of the lucky …