Whad'ya know! Apparently, KFC follows only 11 people on Twitter. And nobody noticed - or knew why - until a guy called Mike Edgette came along. Big brands don't tend to follow many people back on …
Whad'ya know! Apparently, KFC follows only 11 people on Twitter. And nobody noticed - or knew why - until a guy called Mike Edgette came along. Big brands don't tend to follow many people back on …
141,095 Miles... Starting at $499... Luxury is a state of mind. With that tagline and a beautifully shot video, Max Lanman got 4 million views on YouTube, and almost sold his girl friend's old car …
Instagram is the place to check on the latest creative or fashion trends. Now it's also where the "Swim Reaper" will teach you how to stay safe on the beach. Yes, you can now follow "Death" …
In a world where everything goes too fast, IKEA surprises us with the best, yet most boring, preroll ads, inviting us (and everyone else), to recognise the power of "taking it slow." It is a quest …
For now, they're only a Fox exclusive TV campaign, but these bite-sized horror films by Mars Candy Bars are probably already the best Halloween ads this year. It's Halloween season. Brands all over the US (and …
Burger King is known for taking on its competitors directly, in its advertising campaigns. But its latest Twitter campaign for the new BK spicy chicken nuggets, takes this habit to another level. It all begins with …
In the online world, there is such an abundance of data, that every recommendation about products or posts that we see, is tailored to fit our trail of data crumbs we leave along the way. These …
KFC's GPS cassette tape: Because the power of a good digital campaign isn't about how many people actually interact with it, but how many people hear of it. As a brand, KFC isn't short of innovation. …
After stealing the show in Volkswagen's popular Tiguan TV campaign, the Kong-style gorilla balloon is now inviting you on a wacky Instagram scavenger hunt. Can you #RuleTheRoad? It's called "Rule the Road" and it's a game …
Just over a year after it successfully became the first DIY brand to master Snapchat, Lowe's is back at it, having hacked Instagram Stories with DIY videos in a tiny vertical room. In 2016, Lowe's had …
In a world where social media lets us know everything about everything, Burger King wants to surprise its customers with mystery burgers. Admit it, you scroll down social media timelines looking for that fresh little piece …
If you've ever been invited to a wedding and attended solo, then you probably know that it can get awkward around the singles table. Then again, according to Hinge, a dating app for the little …
Converse shows it really gets marketing for Millennials as the brand launches a series of 32 branded GIFs for fans to share across social media. Why spend your budget on buying media, when you could use it to …
With each great new feature comes a great creative campaign. Snapchat launched its Snap Map, and NESCAFÉ jumped on the opportunity: welcome to the largest coffee break between friends. NESCAFÉ knows three things: 1. its red …
The West Elm Pinterest Style Finder uses AI to generate recommendations for furniture and other home goods from a Pinterest board of your choice. When someone asks you what your style is, do you usually go …
You have been told: storytelling is at the heart of successful social media marketing. And if you didn't believe it until now, this Twitter story by the Carolina Panthers might just convince you. Some often say …
A brilliant article by Lara Eastburn, written a couple of years back, explained why senior members of our society should be part of our online communities as well. It was there, when we were first acquainted with Vodafone's …
Facebook Live videos aren't always very entertaining. But a sports retailer in Canada, has found a way to make it fun and very engaging. Live broadcasting is a big thing of 2017. However, sometimes it's hard for brands to produce …