Facebook's Canvas ads have been added to the Collection ad format, making them available for all ad formats currently running on News Feed. Facebook launched its Collection ad format a few months ago, as a way for …
For the past few months, Facebook has been testing ad units in the recirculation section of Instant Articles. The test is now open to all publishers providing them with more opportunities to monetise their content on Instant Articles. Publishers …
In February, Facebook added the option to use GIFs in ads. Not exactly as many of us have envisioned it, but close enough. Here's a step-by-step guide on how you can use them today. When Facebook allowed …
Facebook is bringing closed captions to Facebook Live broadcasts to make them more accessible to all. As Supratik Lahiri, Product Manager, and Jeffrey Wieland, Director of Accessibility at Facebook clearly put it, "making Facebook accessible to …
You can now connect your Facebook and Google accounts to Periscope on iOS or on the web, to find friends, share broadcasts before they begin, or to login to the app. You can now login to Periscope using …
Facebook announced that you can now do a lot more with albums on the platform. You can add text posts, check-ins and videos to the same album, follow friends' albums, as well as feature your albums …
With Facebook's battle against clickbait in full swing, almost a week doesn't pass without a new News Feed update that targets fake news and clickbait. With a recent update, the platform can recognise and fight …
Snapchat may still be the predominant social networking app for younger audiences, but Facebook has plans to change that, as the company is reported to work on a new app dedicated to teens. When Facebook first …
Facebook launched click to Messenger ads on its platform in November. Now they've been added to Instagram as a placement as well. Ever since it brought ads to Messenger, Facebook has been working hard to give advertisers more …
Facebook now allows advertisers to create Lookalike Audiences based on customer lifetime value, by first creating a Custom Audience that has value as a data type. If you don't use Lookalike Audiences as part of your Facebook …
Facebook has announced that the extension on its SDK that allows publishers to create Instant Articles will now also build content publishable as Google AMP and, soon, Apple News articles. Facebook launched the Instant Articles SDK extension to allow …
Facebook has been working on its trending topics for quite sometime now, first by removing the human factor out of the topics selection and then by further sanitising the descriptions of each topic. These changed were …
If you thought that Facebook and Instagram were done copying Snapchat - think again. Instagram has just rolled out its own version of Snapchat's "Our Story." It's been a few weeks since we heard reports that …
Facebook has announced a deal with Major League Baseball (MLB) to live-stream 20 of the league's games on a weekly basis. As part of a new deal with Major League Baseball, starting last Friday, Facebook began streaming MLB …
Facebook is testing a new "Order Food" feature that allows you to connect to local restaurants and order food directly on the platform. In October, Facebook announced that it would be launching a new feature that …
YouTube Vloggers rejoice: YouTube is testing a more relaxed approach to its live streaming. In fact, it's trying out a no-minimum-followers solution, so that everyone can ride the live-streaming wave. Up until now, if you were an …
Facebook recently announced several changes to its News Feed algorithm focusing on "improving the integrity of information" you can find on the platform. So, to make sure that Page admins know how to keep reaching …
Including AI chatbots in your digital strategy improves engagement and support, boosts brand visibility, and increases brand satisfaction. What marketer would turn down technology that helps convert and refine the overall user experience? After all, a better user …