A recent study from Shareablee found that branded-content ads on Facebook significantly outperform standard Page post ads in terms of their earned impressions.
Yes, 2017 was the year of Instagram. But Facebook made the headlines almost every week. Welcome to our recap of the 10 most read social media stories of 2017.
There are now more than 1.3 billion monthly users on Messenger, and they generate over 2 billion conversations with businesses each month.
Facebook announced several updates to video distribution and monetisation. Videos from Pages with strong repeat viewership will be favoured by News Feed.
Facebook has added a new call-to-action button option on boosted organic posts, allowing advertisers to start conversations with their customers on WhatsApp.
Want to take a break from someone on Facebook? This week, Facebook is launching a new feature that gives you the option to unfollow a person, Page, or group, temporarily.
Facebook Messenger released its 2017 year in review, saying there are now over 1.3B people using its platform each month to connect with friends and family.
Facebook has announced two big upgrades for video creators on its platform: Sound Collection and the 360 Community Page.
Facebook is currently the network of choice for more than a billion users in the world and this very platform has helped SMBs grow at unprecedented rate. The gargantuan social network is arguably the world's …
Facebook has a new feature... Did you know about it? Ιt's called "Did You Know," and it asks you questions about yourself. But what is it really all about?
Facebook wants your kids on Messenger, too. The world's biggest social network, with over 2 billion users, wants to make sure that everyone's on board, including the youngest members of your family. Here's Messenger Kids.
Welcome to this week's top social media trends! McDonald's fooled everyone on Black Friday, YouTube launched Reels and Snapchat trials AR ads. Real fake, or well-orchestrated plan? On Black Friday, McDonald's sure did get a lot …
Facebook held its second annual Social Good Forum, where it announced new tools and initiatives that can help people keep each other safe and supported.
Facebook has confirmed that it is testing a feature that would allow businesses to broadcast automated messages to users en masse, through Messenger.
You may have multiple Facebook accounts. Or maybe you share a desktop computer at home. In any case, Facebook's new "account switcher" is made for you.
After boosting its Marketplace with thousands of car listings, Facebook is now offering real estate opportunities as well - partnering once more with industry leaders. This is another clever way for Facebook to make sure you …
Facebook is introducing an easier way for advertisers to maximise their campaign results, with budget optimisation at the campaign level. Up until now, budgets on Facebook ad campaigns took place at the ad set level, and …
Facebook Is Cracking Down On ‘Engagement Bait’
In its effort to demote posts that go against one of its key News Feed values - authenticity - Facebook is now cracking down on so-called "engagement bait."