There are now more than 1.3 billion monthly users on Messenger, and they generate over 2 billion conversations with businesses each month.
As we come to the end of the year, Facebook is taking stock of 2017, and letting us know the power that it has as a platform, and as a collection of apps and platforms. This year, it looks fondly on its Messenger Platform, and just how powerful it has become for businesses. Apart from businesses using over 200,000 Messenger bots on the platform, its 1.3 billion users generate a huge amount of conversations with businesses. In fact, they generate over 2 billion conversations each month!
The top five verticals using Messenger – according to Facebook – are professional services, retail, local entertainment, public good, and media. The top five countries in terms of people messaging businesses on Messenger are the United States, Brazil, Thailand, Mexico, and Vietnam.
In April, Facebook brought suggestions to M, Messenger’s virtual digital assistant. In November alone, over 100 million people sought suggestions in four languages across 10 countries. Users asked for suggestions on a range of different subjects – sending or requesting money, sharing stickers (a very popular one), wishing happy birthday, sharing location, and more.
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