Facebook is introducing an easier way for advertisers to maximise their campaign results, with budget optimisation at the campaign level. Up until now, budgets on Facebook ad campaigns took place at the ad set level, and …
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If you're passionate about customer service, then this is big news for you. With the launch of the customer chat plugin for websites, you can engage with your customers through Messenger, directly on your company …
Facebook has announced that sponsored messages on Messenger are becoming available to more advertisers and should be available to all within the next few months. When vice president of messaging products David Marcus announced sponsored messages …
Following the addition of polls to group chats on Messenger, and last month's launch of polls on Instagram Stories, polls are finally back on Facebook. Facebook used to have a polling features years ago. It was …
In an extraordinary move, Facebook has announced a series of measures for future and retroactive use, for election related advertisements on the platform.
With Halloween just days away, Facebook is adding several features inspired by the year's "scariest" holiday. Among others, a game on Facebook Camera. Halloween is coming, and Facebook wants you to know. This week, both Facebook …
Messenger users in the U.S. now have a new way to send money to each other, as the platform teams up with Paypal to offer payments between friends. Back in 2015, Facebook Messenger introduced the ability …
Facebook is updating its collection ad format with so-called "lifestyle templates," for brands to bring their print catalogs to life on mobile. Facebook launched its 'shoppable' collection ad format earlier this year, as a way for …
After adding video with overlays for Dynamic Ads in June, Facebook has now expanded its ad product with Dynamic Ads for Real Estate, allowing brokers to advertise properties dynamically on the platform. If you're in real …
Facebook is building a new tool to put an end to revenge porn and other postings of intimate photos aiming at shaming an individual. According to a 2016 study from the Data & Society Research Institute, …
After Snapchat and Instagram, Stories have made their way to Facebook. And now they are coming to Facebook Pages too! [UPDATE] Facebook is now saying this will be the place for admins to see Instagram Stories …
Facebook is testing ads that run within Marketplace - the tab it launched late last year allowing users to buy and sell their things. Facebook is becoming very good at finding new places for ads. And …
It's World Emoji Day today, and social networks are celebrating. Facebook and Messenger in particular! After all, billions of emojis are sent every day on the platforms! Any guess how many emojis are used on Facebook …
Just weeks after allowing GIFs to be uploaded directly on its platform, Facebook is now testing its own GIF maker on iOS. The new feature was first spotted by Matt Navarra and shared on The Next Web, …
Facebook is working on another clone. It's called Bonfire, and it "borrows" features from Life on Air's latest pivot - Houseparty. Meerkat died. But the company behind it didn't. It just pivoted into creating a new …
Facebook has announced that its Find WiFi feature is now going global, and will soon be available to all mobile app users around the world. Facebook began testing a new feature around November last year - …
Facebook announced that you can now do a lot more with albums on the platform. You can add text posts, check-ins and videos to the same album, follow friends' albums, as well as feature your albums …
After Testing, Facebook Finally Adds GIF Button To Comments
In March, we announced that Facebook was about to test a dedicated GIF button in comments. After testing the feature for a few months, the GIF button is here for all to use! It's the 30th …