When it comes to brands, one of Facebook‘s most used features is geo-targeted posts. Big players tend to centralize top management of their social profiles and then allow local markets to post through the parent page in their native language, using local assets.
Twitter is already offering the ability to geo-target tweets through its API and for promoted tweets, but certain reliable sources are now reporting that the feature will be rolled out to specific accounts for organic tweets and without the use of third party services.
Also Read: A Short Guide to Advertising on Twitter
This could potentially work very well for socially devoted brands like KLM but it could also be a huge problem if the community managers are not absolutely aligned 24/7.
What do you think? Would you rather DM support of your local account or would you trust a global account that tweets in your language?
Related Stories:
- Twitter Introduces #Birdsignals in the UK
- Twitter Experimenting With Virality Prediction?
- Facebook is Testing Feature To Surface Old Posts
You might also like
More from Twitter
How To Share A Tweet In A Fleet
Twitter rolled out Fleets globally this week, and with it comes a new way to share existing tweets with your …
Twitter Rolls Out Fleets To All Users Globally
After testing Fleets in several countries, Twitter is now expanding the Stories-like feature to all users globally.
Twitter Spaces Will Bring Live Audio Conversations To The Platform
Twitter announced it will start testing Twitter Spaces – Clubhouse-like audio conversation rooms – to its platform later this year.
Twitter Hires Famous Hacker As Its New Head Of Security
Twitter has named famed hacker Peiter Zatko, aka 'Mudge,' as its new head of security.
Twitter Expands Fleets To Users In Japan
As part of the next stage of a worldwide rollout, Twitter has announced the expansion of its Stories-like Fleets feature …
It’s Official, Donald Trump Is The Biggest Loser On Twitter
Joe Biden won the US Presidential election, and Donald Trump has become the biggest loser on Twitter. For real.
Can You Guess Trump’s Twitter Password? This Hacker Did.
A Dutch hacker claims he successfully accessed Donald Trump's Twitter account, simply by guessing his password (and you would have …
You Can Now Turn Your WordPress.com Blog Posts Into Tweetstorms
WordPress.com announced a new feature that lets you share entire blog posts as Twitter threads, helping you amplify your content …
Twitter Announces New Measures To Protect The 2020 US Election
In its effort to protect critical dialogue on its platform, Twitter is announcing several new product and enforcement updates.
