No matter how much we repeat it, it probably will never be enough: social media is all about engagement. Platforms are providing everything we need: new carousel posts on Facebook, Twitter Moments, 360-degree video... you …
There was a time when Facebook Apps were all we could hear about. Then a bit less. Then not so much. But because we don't talk about them doesn't mean they don't exist right? In fact, Facebook …
Over the past month we had written about the highly anticipated "dislike" button, or "empathy" button, that Facebook planned to roll out. We even provided you with wireframes on how it could possibly look like. Also …
Facebook's Instant Articles are a great way for users to explore content, and of course for publishers to get their content to the people it matters to most. Now, Facebook has made it possible for …
A few weeks after testing it on iOS, Facebook is now rolling out its new carousel video player for all web users. The new player lets you navigate through related videos, watch full screen and …
When it comes to websites it's all about traffic, right? Especially for publishers, knowing where traffic originates from in terms of referral source, is crucial for growth and content strategy. And this is where it gets …
We have heard everything about Facebook. It is on the decline, users are leaving the platform, especially youngsters.... Some people thought Facebook could not survive the new era of social media platforms such as Snapchat, …
Have you ever wondered how many Likes are made on Facebook or Instagram posts, or how many Tweets are sent out every minute? As you would probably guess, the numbers should be rather astounding! There is …
Remember "Questions," the Facebook feature that allowed Page admins to survey opinions among their fans? Some claimed it was a great way to engage with the audience. But, despite that, Facebook suddenly removed the feature. Well, …
Note from the editor: What's a Thursday without a nice #tbt? That's right, a Thursday without purpose. So, without further ado, here's a delightful social media and all things internet Throwback Thursday, for your eyes only! Also Read: …
One of the most talked about controversies with Facebook lately has been its continual decline of organic reach - as of March 2015, average organic post reach was at an all-time low of 2.4%. Also Read: …
EdgeRank, Facebook's Newsfeed algorithm is a bit of a riddle to all of us, and we constantly try to understand it in order to succeed on the platform. It is of paramount importance to understand EdgeRank as …
Let's face it, on social media, we are all in it to impress. Whether it is the most awesome GIF, the latest viral video, a link to a surprisingly exciting website or even a shocking …
Apart from the striking resemblance to a greasy food, Beacons technology has been a favourite among Digital Marketers for their unique ability to offer ultra-geolocalisation with a high level of personalisation. Also Read: Geo-Targeted Photo Unlock Coming …
GIF are everywhere... well, almost, because until now Facebook had remained a safe haven where images stood still. Until now, because for a few days now, Facebook has started to let GIFs play on Facebook …
Facebook has already done a lot for app developers/marketers. Audience Network, Native ads, Download buttons, ... are all great features marketers can rely on to promote their apps to the people who are the most …
In the beginning, the internet created the possibility for immediate and international conversation. Now the interwebs were formless and empty, darkness was over the surface of the deep, and the Spirit of Google was hovering …
A huge amount of content is created and shared on Facebook each and every minute, and most of it is completely unmoderated by anyone when it goes up. Therefore, we've all come across content that …