Facebook Audience Network Joins Google’s Open Bidding Program
Facebook Audience Network ads can now be bought via Google's Open Bidding Program, to help advertisers maximize advertising revenue.
Facebook Gives Advertisers More Control Over Where Their Ads Are Shown
In addition to controls for advertisers to better control where their ads appear, Facebook has now announced two additional features …
Publishers Can Now Optimise Their Revenue On Audience Network With CPM Targets
Facebook has introduced a powerful new new revenue optimisation tool that will allow publishers using its Audience Network to maximise …
Facebook Audience Network Introduces Rewarded Video For Game Developers
To continue taking advantage of the gaming ad sector on its Audience Network, Facebook is building new ad formats to …
Facebook Provides More Transparency, Choice, And Accountability To Marketers
Facebook is now a partner to over four million advertisers - all with different objective and business activities. And Facebook …
Mobile App Install Ads Drive Higher Returns On Facebook’s Audience Network
Facebook's Audience Network has now become a multi-billion dollar business and it has proven that it drives results for businesses. …
The Top 5 Social Media News Of This Week
We live in a world where more and more marketers are looking to advertise on social networks. And while paid …
Facebook’s Video Ad Exchange, LiveRail Is Being Shut Down
Earlier this year we reported that LiveRail, Facebook's video ad exchange was not going to be accepting any new customers …
Facebook Has Now Started Showing Ads To Non-Users
Starting immediately, advertisers will be able to target anyone who visits a website or mobile app within Facebook's Audience network, whether …
Facebook Adds In-Article And In-Stream Video Ads To Its Audience Network
It's become abundantly clear that Facebook is putting a lot of emphasis on its Audience Network this year. Just a …