LinkedIn Marketing Solutions has announced new features and product enhancements to help marketers grow engagement and measure impact.
Reddit is launching KarmaLab, its first in-house creative strategy agency dedicated to setting brands up for success on the platform.
Facebook is to begin testing a new brand safety options, including new Facebook Ads topic exclusion controls for a small group of advertisers.
With its 600 million users across the globe, Instagram has become the fastest-growing platform for influencer marketing in 2017. It is estimated that brands will spend over $1 billion this year, to activate influencers on the platform. You don't always …
Instagram changed a lot in the last year. Apart from the obvious (and huge) increase in users, Instagram has become more and more important to businesses. With one million active monthly advertisers on its platform, …
In the ongoing battle between Snapchat and Instagram, advertising dollars are the ones who will settle the outcome. And advertisers seem to like Instagram more. Snapchat counts as many as 150 million active users. Its main rival, Instagram, has …
We have been expecting ads on Facebook Messenger for some time now. Almost a year ago, we reported that ads were coming to the platform. And now, the time has come. Facebook is starting to test ads on …
Snapchat has always wanted to attract more advertisers, and an upcoming deal with Viacom may prove that its time to become a mainstream medium may have finally come. Also Read: Snapchat Will Soon Allow Users To Subscribe To …
Exciting news for Twitter advertisers. The social network has released a new ad format that helps users interact with brands with a single click. Also Read: Twitter Finally Updates Its App For Mac Users The new ad …
Advertising on Facebook has always been pretty straight forward as far as recreating an ad and targeting the right population. When it came to payment, however, it still was a bit "prehistoric" as advertisers were …
The surge of advertising in more 'alternative' social media, such as Tumblr, seems to have caused worrying within the Facebook camp. Indeed, the seamless incorporation of promoted tweets or tumblelogs proves to be satisfying for …
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