According to Facebook’s latest announcement, the social networking giant has (again) made changes to its newsfeed algorithm, effectively pulling back on text-only status updates from pages.
As Facebook specifically pointed out, the more simple, text-only status updates people see, the more they share. After extensive testing and experimentation the results gave 9 million more status updates written from friends.
However, according to the same release, a text-only status update from Pages did not offer the same results. Facebook has therefore decided to pull back on text-only updates from Pages on the Newsfeed. That basically means less traffic.
For Page administrators, that means a loss in traffic, as your page’s text-only status updates will get pulled back behind content people see from their friends. Facebook, however, did go on to pinpoint that switching to a more media/link-oriented status update will definitely make up for the loss.
The social network also underlined that page administrators should use the link-share tool more often, rather than “embedding links into the status update”, and we quote:
The recent roll-out of trending topics must certainly have something to do with this latest update, what do you think?
You can read the announcement right here.
How do you feel about this new change from Facebook.
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