Facebook has announced the acquisition of Kustomer, a CRM solution that lets businesses manage customer interactions across all channels.
The fashion industry is often regarded as one of the best sectors for social media. However, as easy as it all seems, it can be pretty tricky.
There is no question that 2018 will be host to some exciting new trends, but what if we took 'humanising social media' a step further by giving it not just any voice - but a …
Twitter announced that it has updated Direct Message features for businesses, improving customer service offerings on the platform.
As we post on social media and leave a data paper trail across the Internet, all data can be used to build profiles of who we are. An AI engine like DeepSense uses your public …
Twitter is not going to let Facebook win every battle. With Direct Message bots, the company is keen to regain its position as the leading customer service platform. Twitter is often seen as the best platform for customer …
Last week Facebook announced Messenger Codes, these new scannable (snapchat-like) codes that let users start conversation on Messenger without even being connected with someone on Facebook, or even knowing their name. This week, Facebook is rolling out Messenger Codes …
All major social platforms have been working on ways to facilitate communication between businesses and customers and the ability to conduct customer service. Obvious examples are Facebook's support to customer service messages through its Messenger app, or Twitter's …
Buffer is already a beloved social media dashboard amongst marketers. The platform is probably the best way to schedule and spread your posts over time. It particularly works well for Twitter, but also accepts posts …
Twitter may be going through some turbulent times, however when it comes to product development and evolution it is very busy. In fact, it is again introducing new features that are focused on making customer service and feedback much more effective on the …
We've talked a lot about the value of using social media in customer service but we rarely translate this into revenue. Instead, we look at how fast issues can be brought to our attention, and …
Facebook knows that businesses are at the heart of its platform. Businesses invest in ads and hence, keep the blue machine going. So it makes perfect sense for Facebook to take good care of those businesses, …
A few months back, Facebook announced that it would work to develop Messenger into a tool for business. Today, we are seeing the first examples of this happening, especially since the international hotel chain Hyatt …
Good brands are on social media to promote their products and services. Great brands are on social media to do that, and take care of their customers. Let us take through the importance of customer …
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