Musical.ly, the lip-syncing app that Gen Z's adore, has been quietly pitching three new ad products to media agencies, in an effort to step up its ad sales.
Social media and the campaigns that drive brand success, are nothing without the people who make things happen! Each week we profile one innovative industry executive and get them to answer 12 questions. Then, we share their …
What's the first thing you do every day when you login on Facebook? I personally check birthday notifications on the top right part of my screen and write wishes to my online friends. But it look …
Content is a very important part of a company's social media presence, and as a pivotal part of your marketing mix, it's crucial to understand whether sharing content or creating content is right for your …
We find ourselves at the dawn of a new science of marketing in social media. Having only scratched the surface of the power and influence of social media, we can only hope that the best is …
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