Facebook has been working on making video an important part of the user experience. With video ads and autoplay, Facebook brought video to our timelines but this still was not enough to convince brands which continued to choose YouTube as their main video platform.
But a new feature, currently tested on selected pages, may come to change that.
Also Read: Is Facebook a Threat to YouTube?
As spotted by TechCrunch, Facebook is testing a new feature that allows page admins to choose a video to highlight in a large frame within their video section. There’s also a live comment feed on the side to see what other users are saying about the video.
The new interface is now showing a list of other videos rather than the previous album interface. Facebook also added a new like and view counter, directly visible under the video, alongside to length and video title.
Another feature that will remind you of YouTube, page admins can now also set up playlists for related content.
The new feature itself will certainly not be enough for brands to switch from YouTube to Facebook completely. But it is another proof that Facebook is constantly improving its services to satisfy the growing needs of brands on its platform.
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Featured image: Techcrunch
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