YouTube Shorts, the video platform’s TikTok competitor is now rolling out to users in over 100 countries around the world.
After launching as a beta in India last year, and expanding to 26 new countries more recently, YouTube Shorts is now becoming more widely available.
As of this week, the feature, which is still in beta will be available in over 100 countries worldwide.
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YouTube is looking to compete intensely with TikTok and emulate the video-sharing app’s global success with the YouTube Shorts feature it’s been testing since last year. Up until now, the feature is available to creators in India, the US, the UK, and over 20 other countries.
But now, YouTube is starting to roll out Shorts to many other markets this week. It will soon be available in over 100 countries, with a range of new features including the ability to sample other YouTube videos to create new Shorts.
On the other hand, TikTok has been moving very fast to stay ahead of its competitors. It recently increased its video length limit to three minutes – up from just one, and this week announced the availability of the TikTok TV app for Amazon Fire TV.