Alphabet Inc. announced YouTube ad revenue for the fiscal year 2019 was $15 billion. It is the first time the company reports on this number.
$15 billion – that is how much revenue YouTube generated from its ad business in 2019, which is up from $8 billion in 2017 and $11 billion in 2018. Google also explained that $4.7 billion, almost a third of YouTube’s revenue, was generated during the fourth quarter of last year.
These numbers come to prove that YouTube in a league of its own. Its closest competitor, Hulu reported (only) $700 million in ad revenue, combined with $1.3 billion from its subscriber revenue. With such figures, YouTube could totally claim its independence and be a company of its own.
Sundar Pichai, CEO of Alphabet and Google, said in a statement:
“Our investments in deep computer science, including artificial intelligence, ambient computing and cloud computing, provide a strong base for continued growth and new opportunities across Alphabet.”
Impressive? Yes and no. For comparison, Facebook generated $21 billion over the fourth quarter of 2019. Respect.
You might also like
More from Google
Google Replaces Classic Hangouts With Chat On Workspace
On March 22, users attempting to access Google's Hangouts chat services will automatically be redirected to Google Chat instead.
Google Rolls Out New Search Filters To All Users On Drive
Almost two years after introducing search chips into Gmail, Google has now announced the rollout of supportive filters to Google …
Google Unveils Early Access To Chrome OS Flex For PCs And Macs
Google has announced early access to Chrome OS Flex, a new version of Chrome OS that will bring the benefits …
Google Releases Free ‘Workspace Essentials Starter’ Plan
Google has announced that it is releasing a new free plan to allow users on other services to access basic …
New Google Chat Feature Tells You When A Message Is Deleted
The latest addition to Google Chat lets you see when other users delete their messages within a chat space.
Google Upgrades Smart Shopping And Local Campaigns To Performance Max
Starting this April, marketers can begin upgrading their Smart Shopping and Local campaigns to Performance Max.
Google Introduces Topics API To Replace FLoC
Google Privacy Sandbox is proposing a new interest-based system for advertising after FLoC, to meet its pledge of removing cookies …
Google: Account Hacks Drop 50 Percent Thanks To Default 2-Step Verification
Google announced that accounts hacks have dropped by 50% since it turned on two-factor authentication by default for all users.
Google Is Killing Off Free Legacy G Suite Accounts
This year, Google will automatically transition free G Suite Legacy edition users to a paid Workspace subscription.
