WhatsApp has started experimenting with verified business accounts. While the test hasn’t been announced, WhatsApp describes how this will work, in an FAQ on its site.
WhatsApp hasn’t done much to help businesses take advantage of its platform up until now. However, it is exploring better ways to connect users and businesses. One of these, is business accounts that are verified. In an FAQ on its site, the company says that some business accounts have now been verified. Verification is “currently limited to a small number of businesses participating in a pilot program.”
If a business account has been verified, it means that WhatsApp has confirmed that the phone number registered to the account belongs to a specific business.
You can tell whether you’re chatting to a person or a business (verified or not) from the yellow messages within the chat (these can’t be deleted), and the only way to tell if a business account has been verified or not is the green badge next to their name. If you have the business’ number saved in your address book, you will see the name that you have saved, not the real name of the business. However, if you don’t have the number saved in your address book, you will see the real name of the business.
If you’re worried about businesses contacting you, you can simply block them. Next question… How on earth is Facebook going to be monetising WhatsApp?
You might also like
More from WhatsApp
WhatsApp is becoming more private by showing your online status only to your existing contacts, or those you've chatted with …
Whatsapp has launched a pilot program to test the ability to send and receive instant payments with a simple chat …
Spotify is reportedly introducing a TikTok-like vertical video feed with music videos songs in a new dedicated Discovery tab.
WhatsApp will now let users link up to four iOS or Android devices to one account without compromising privacy.
WhatsApp is reportedly offering users a cashback promotion to start making person-to-person payments on WhatsApp Pay.
Google announced that you can now easily migrate your WhatsApp chats from iOS to your Pixel and Android 12 smartphones.