According to reports, ByteDance is making TikTok’s AI technology available for other companies to use in their own services.
A Financial Times report this week describes how ByteDance – TikTok’s parent company – has launched a new division called BytePlus, which sells TikTok’s technology to third parties that want to use it.
This includes things like the platform’s recommendation algorithm, computer vision technology, real-time effects, and even automated translations, among others.
Related | TikTok Increases Maximum Video Length To Three Minutes
The new division is set up in Singapore but also has offices in Hong Kong and London, and already has a few customers, like sneaker platform GOAT, WeGo, a travel metasearch engine from Singapore, Indonesian online shopping company Chilibeli, and others.
According to its website, BytePlus offers services like AI-powered translation, real-time video effects, gaming analytics, data testing, insights, and ByteDances’s product recommendations algorithm – the same algorithm powering TikTok’s “For You.”
The latter, which “recommends content by ranking videos based on a combination of factors” takes into consideration users’ interests, and adjusts for things they are not interested in, their interaction with content, video information (i.e. captions and hashtags), language preferences, country settings, and even device type.
Furthermore, it also looks at how long users view any content, and what videos they finish watching.
Although we don’t have an official announcement from ByteDance, we know that this move is a pretty sound business decision, and could help ByteDance keep its revenue flowing as its growth eventually fizzles out.
You might also like
More from Tech
Google Product Studio Lets Merchants Create Product Imagery With Generative AI
Google is launching Product Studio, a new tool that lets merchants create product imagery for free, using generative AI. Google Product …
The OFFICIAL ChatGPT App Launches On iOS
OpenAI is launching an official ChatGPT app for iOS, sending a warning to all the unofficial apps out there. Finally. Months …
Puro Sound Labs launches New “Best Headphones For Kids”
Puro Sound Labs is launching the new BT2200 Plus, widely recognized as the best headphones for kids. The BT2200 Plus follows …
LG Launches Its Giant 49-Inch UltraGear Curved Gaming Monitor
LG's new UltraGear curved gaming monitor aims to compete directly with Samsung’s Odyssey G9, as it beats it on price …
Cala Is A New Web App That Dares You To “Swipe Left” On Meetings
Dubbed the “Tinder for canceling meetings,” Cala web app dares you to swipe left on useless meetings. Cala is a free …
Google I/O Keynote Round-Up: All-In On AI
During its I/O keynote, Google showed off its latest advances in AI, across search, photo editor and Bard, its own …
New Beats Studio Pro Headphones Revealed In iOS Beta
The new Beats Studio Pro headphones could replace the aging Studio 3, adding personalized spatial audio to the Beat's lineup. 9to5Mac …
Mozilla Acquires Fakespot To Help Identify Fake Shopping Reviews On Firefox
Mozilla, the company behind the Firefox browser, announced it has acquired Fakespot, a startup that offers a website and browser extension …