TikTok is amping up its partnership with the World Health Organization and donates $10 million to fight the Coronavirus pandemic.
TikTok partnered with the WHO to provide advice and combat misinformation about the coronavirus pandemic. The platform plays an important role in informing its young audience about the reality and danger of COVID-19.
Now the company is amping up its efforts with a $10 million pledge to help the WHO with its Solidarity Response Fund.
The WHO’s Solidarity Response Fund helps support the medical staff battling the pandemic by “sending essential supplies to front line health care workers, ensuring communities have access to the latest science-based information, and accelerating efforts to discover life-saving treatments or vaccines.”
@whoWhen & how should masks be worn in order to protect against the new ##coronavirus ?♬ original sound – who
Parts of the donation ($3 million) will also work towards providing meals for families affected by school closures.
You might also like
More from TikTok
TikTok is introducing a new ad format that lets companies sponsor organic content that is relevant to their brand.
TikTok is about to launch 'Small Biz Block Party,' a workshop series to help small business owners in the US …
TikTok is expanding its new automatic content removal system in the US and Canada to identify violative content before anyone …
According to reports, ByteDance is making TikTok's AI technology available for other companies to use in their own services.