The Word Cup is over and so are the soccer related ads. This week brings back more “traditional” TV advertisers, led by Old Spice, GEICO and Gain.
TV ads are no longer just “TV ads.” Their success is now also based on how engaging they are across social platforms. Here are this week’s top 10 most-talked-about TV ads on social.
#1 – Old Spice, ‘Talk to the Land’
#2 – Gain Flings!, ‘The Sweet Smell of Defeat’
#3 – GEICO, ‘Excessive Use of Packing Bubbles’
#4 – Mazda, ‘Anthem’
#5 – Allstate, ‘Mayhem: Ring Bearer’
#6 – Mercedes-Benz Summer Event, Rescue’
#7 – Apple Mac, ‘Behind the Mac’
#8 – Pepsi, ‘This Is the Pepsi That Gets You Stuff’
#9 – adidas, ‘Create the Answer’
#10 – State Farm, ‘She Shed’
Is there a future for TV advertising? Of course there is. But each TV spot will have to take into account its social media potential. As you can see, the amount of media spend doesn’t always link to how successful a spot gets to be on social!
This top 10 is provided by iSpot.tv, the leading real-time measurement tool for TV advertising. iSpot.tv aggregates all online video views, social actions, and search activity, to evaluate ad performance compared with its industry set.
You might also like
More from Featured
Levi’s Turns to AI-Generated Models to Increase Diversity
Levi's announced it will begin testing AI-generated models in a bid to increase diversity in its online shopping experience. The …
This Brazilian Driving School Advertises Itself In Brillant GTA Style
This Brazilian driving school found fame with a fantastic GTA-inspired video produced and edited by Anderson Mascarenhas.The rules of marketing …
TikTok Now Lets You Reset Your ‘For You’ Page
Last week TikTok announced a new feature that lets users reset their 'For You' Feed and its content recommendations.
Unleashing the Purr-fect Art: Meet The AI Artist Who Transforms Famous Characters Into Adorable Cat Portraits
It's just purr-fect. AI Dreams has published a series of cat portraits representing famous pop-culture characters with the help of …
Instagram Is Testing A ‘Top 3’ Sticker To Boost Engagement
According to reports, Instagram is testing a new Top 3 sticker for Stories, allowing users to highlight favorite accounts, places, …
TikTok Keyword Insights: Find The Right Keywords For Your Ads
TikTok unveiled a new "Keyword Insights" tool to help marketers find the keywords and phrases that resonate with audiences in …
IKEA Creates Unlivable In-Store Room Sets To Raise Awareness About Homelessness
Forget the usual dream kitchens and living spaces, IKEA’s ‘Real Life Roomsets’ show off the reality of life in temporary …
I’m Obsessed With This New Donut-Shaped Lamp From IKEA
If you are looking for something new to change your interior, look no further than the VARMBLIXT, the new glass …