If you have ever tried to take a selfie with your dog, you will know the pain. It’s almost impossible to shoot a good picture. Well, except if you have the required accessory. Introducing SelfieStix by Pedigree.
Dogs might be sleeping most of the day, but I am certain that you will never get them to stand still for a selfie. And even if you do, they will probably not be looking at the camera. Except if you “make” them.
Introducing the SelfieStix. The first-ever device that guarantees perfect selfies with your dog. Pedigree created the campaign together with BBDO and gave away thousands of these small plastic devices that clip onto your phone and hold a DentaStix, Pedigree’s #1 choice of treat.
You can’t take a bad dog selfie with SelfieStix by Pedigree
They could have stopped there. The world would already be a better place now that dogs have mastered the art of the selfie. But they didn’t. They took it even further. BBDO and Pedigree created the SelfieSTIX app, basically the first Snapchat for dogs, with dog face filters.
While it seems like a no-brainer, the team had to develop unique dog facial recognition technology using the Stanford University dog dataset to train their AI.
I am telling you, SelfieStix has changed the face of the world.
https://www.facebook.com/WeAreSocialMedia/videos/1457206307718300/
You might also like
More from Featured
YouTube Is Testing AI-Generated Video Summaries
YouTube has recently started testing a new feature that automatically generates summaries of videos using AI.
Meta Prepares To Launch AI Personas To Retain And Engage Users
According to industry sources, Meta is preparing to launch its AI personas feature in an effort to increase engagement with …
TikTok To Discontinue TikTok Now, Its BeReal Clone
TIkTok is pulling the plug on TikTok Now, its BeReal clone, a little over nine month after it was first …
Miller Lite Created Beer Ice Cubes To Cool Your Beer
The Miller Lite Beer Cube Tray lets you freeze beer into small iced beer cans so you can keep your …
Meta Launches ‘Meta Quest+’ VR Subscription For $7.99
The new Meta Quest subscription will give you access to the top titles on the device every month. It costs …
New Feature Helps Creators Choose The Best YouTube Thumbnail
YouTube is trialling a new "Test & Compare" feature that helps creators choose the best YouTube thumbnail for their videos. The …
YouTube Is Adding AI-Powered Dubbing
YouTube is integrating the team from Aloud to help you dub your videos in other languages with the help of …
New VEED AI Tool Helps You Fix Your Gaze In Videos
How many times have you struggled to keep eye contact with a camera when filming a video and reading off …
Bumble Tests New Separate BFF App For Finding Friends
Dating app Bumble said it is testing a separate app, Bumble for Friends (BFF) in select markets to help users …
