Skype, the once omnipotent communication app, seems to have some more competitors. Its latest contender to the crown comes from China, and it’s called WeChat. Ta da!
We explained in the past what WeChat is and why it’s so important. The leading social media app in China, has stopped Facebook‘s power-march in the Far East and it keeps on adding new features that keep its users engaged. On WeChat, users can send and receive money, read news, post to social networks, book a cab, buy things, order food, pay bills, check in for flights, and even make an appointment with a doctor, activities that non-WeChat users usually carry out through different applications.
And now, the holding company behind WeChat – Tencent – is expanding its features, allowing users to make low-cost international calls, coupled with excellent calling quality. This update comes only a few months after the addition of group video-calling for up to nine people. The new feature is currently available for users in the U.S., Hong Kong, and India, and in order to attract even more users it is giving away 100 minutes of free calls for numbers around the globe.
Currently with 600 million users, most of them in China, and a tight, seamless integration with e-commerce, WeChat is a big player and a force to be reckoned with. So far, 2016 looks like an exciting year for digital communications, don’t you think?
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