Fashionable Social: What To Follow, What To Post, What To Avoid
The fashion industry is often regarded as one of the best sectors for social media. However, as easy as it …
7 Instagram Stats And How You Should Use Them To Your Advantage
Apart from being possibly the most engaging social platform out there, Instagram has many characteristics that make it the first …
Here’s How To Turn Instagram Photos Into Traffic And Sales
With only one link allowed on your Instagram profile, driving traffic and conversions is a challenge. With Yotpo's Visual Marketing tools …
Consumer Trend: User-Generated Images Generate More Brand Trust
We all know that when people buy things, they tend to trust their friends' recommendations. Along the same lines, we …
Have You Trademarked Your Hashtag?
Apparently, you might need to trademark your hashtag soon. It looks like this is becoming a surging trend. According to Wall …
#FoodPorn Makes Food Tastier
Can #FoodPorn make your food tastier? That's a good question, and it looks like it's actually a possibility. A new study conducted …
With Spotlights, Instagram Walks Into Snapchat’s Playground
Back in October, Instagram launched Spotlights for the first time. Spotlights are libraries of curated user-generated video that come to form one long …
5 Facts About Millennials That Marketers Ought To Know
How can we sell stuff to "young people"? That term is so broad it hurts my eyes... In marketing terms, …
Why Your Brand Really Needs User-Generated Content
It's no secret that consumers have a growing distrust towards branded content. Studies have shown that we trust our peers …
Air France Lets Kids Draw Answers To Twitter Questions
It is a fact, peer-to-peer conversations are a brand's best friend when it comes to customer service. And the next …