The 5 C’s Of A Killer Social Media Strategy
Have you ever wondered why your social media marketing efforts are not paying off? You have spent a considerable amount …
The Keep Cool Guide To Handle Negative Comments on Social Media
Since your brand or business is on Social Media, it is very likely you will have to deal with negative …
Unleashing the Social Media Power of Employee Advocates
Many businesses are still worried about engaging on social media. Why? Because they fear it may backfire and give unsatisfied …
8 Steps to Plan for a Social Media Crisis [Infographic]
Crisis is not a new concept to businesses. Even before the advent of social media, crises took place all the …
The $1,000 Promoted Tweet That Complained About @British_Airways On Twitter (And Won)
What would you do if an airline lost your luggage? Complain to a manager? Send them an angry email? Take …
“Houston, we have a Problem!” – Managing a Crisis on Social Media
"Crisis, crisis, crisis". Nowadays, this is the most repeated word after "Love" or "Facebook". Love hurts, but Facebook or Twitter …
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Why Two Social Media Managers Are Better Than One
One really is the loneliest number when it comes to social media. It doesn’t matter if you are social media …