YouTube is testing a new tool that uses machine learning to create six-second "Bumper" ads from longer existing ones.
YouTube has released an Ads Leaderboard ranking the top 6-second brand ads that were shown on its platform. The Ads Leaderboard regroups the top 6-second ads that were shown on YouTube between July 2017 and July …
Everyone hates 30-second unskippable ads, and YouTube knows it. The company has now announced that it will be phasing out the format in 2018, concentrating instead on shorter ads. This is meant to offer a better advertising …
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