According to reports, TikTok is testing a number of new advertising features with some agencies including, recently, interest-based ad targeting.
Following the introduction of lookalike audiences, LinkedIn has announced it's teaming up with LinkedIn to further expand and improve its ads targeting.
Facebook confirmed it will be rolling out its 'Clear History' tool in 2019, a GDPR-style privacy feature that will protect users but inhibit its targeting abilities.
When Facebook launched Portal, the company promised that no data collected through the devices would be used to re-target users withs ads. Well, that turned out not to be true...
Facebook has just made it easier for advertisers to target new audiences in other countries, as well as to target people who viewed their Canvas Ads. Just last week Facebook introduced an update to its lookalike …
Starting immediately, advertisers will be able to target anyone who visits a website or mobile app within Facebook's Audience network, whether they are Facebook users or not. This is an important step for the company as …
Instagram is getting serious about its ad business, A few weeks after introducing Carousel and the first ever clickable ads on its platform, Instagram is now beefing up its offering, introducing action buttons like "shop …
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