After announcing the #BuyBlack Friday campaign in the US earlier this month, Facebook is now promoting a #BuyBlack Friday Gift Guide.
Black-owned businesses have been closing at twice the rate of other small businesses in the United States, making them especially hard-hit by the COVID-19 pandemic. To support black-owned businesses, Facebook announced its #BuyBlack Friday campaign in the US, earlier this month.
Now, Facebook is promoting its #BuyBlack Friday Gift Guide, featuring products from Black-owned businesses, and curated with the help of the U.S. Black Chambers and other organizations.
Related | Pinterest Launches Brand New Shop Collection Featuring Black-Owned Businesses
Businesses featured within the Guide include South Carolina-based jewelry, clothing and accessories business The Tiny Tassel, San Francisco-based clothing company DIARRABLU, and New York-based tea shop Brooklyn Tea Company.
All of the businesses took a big hit early on in the pandemic and moved their efforts online to survive.
The #BuyBlack Friday Gift Guide can be found at about.fb.com/giftguide and in Facebook’s Lift Black Voices Hub. The Hub also includes links to other resources to help people #BuyBlack for the holidays like the #BuyBlackChallenge, encouraging people to post and tag favorite Black-owned businesses on Facebook.
Furthermore, Facebook is also launching a new #BuyBlack Stories Sticker with which users can promote #BuyBlack Friday on their Facebook Stories.
Finally, Facebook is premiering The #BuyBlack Friday Show live event. It will run every Friday until November 27, and is meant to “spotlight Black-owned businesses, celebrate Black culture and inspire consumers to #BuyBlack.”
You might also like
More from Care
Amber Alerts For Missing Children Are Coming To Your Instagram Feed
Instagram is rolling out a new Amber Alerts functionality to bring missing children alerts into your feed.On Wednesday, Instagram announced …
TikTok Will Be The 2022 Presenting Sponsor Of LA Pride Parade
TikTok will be the presenting sponsor for the 2022 LA Pride Parade that will take place June 11 and 12.The …
KFC Debuts National Rollout Of Its Plant-Based Fried Chicken
The Faux-Poultry war is on: KFC adds its Plant-based Fried Chicken to the menu in all its US restaurants.“The mission …
Discord’s 5th Snowsgiving Raises Over $500K For Charity Partner
Discord has successfully completed this year's Snowsgiving, a week-long celebration filled with games, giveaways, and more.
#BuyBlack Friday Returns To Facebook And Instagram
Ahead of the holiday shopping season, Facebook has announced daily Live Shopping experiences and the return of #BuyBlack Friday.
New Unicode Standard Version Brings 37 New Emoji
The Unicode Consortium has finalized drafts for its latest Standard version, adding 838 characters - among them, 37 new emoji.
Special Olympics And Xbox Host Inclusive Esports Event
Xbox and Special Olympics teamed up for a new esports event that combines competition with inclusion and accessibility.
Facebook Gives US Businesses New Ways To Access Capital
Facebook is offering two new ways for eligible small and medium businesses in the US to access capital more easily.